By Junaid Imdad, Blogger & Local SEO Strategist Remember when local SEO was as easy as just listing your business on Google My Business and asking a few customers for reviews? Those days are long behind us. Fast forward to 2025, and Google Maps SEO has turned into a complex strategy that demands much more than a few simple steps. With the rise of zero-click searches—where users get answers right
By Junaid Imdad, Blogger & Digital Experience Strategist Let’s be honest, any time Google releases a major algorithm update, it feels like an earthquake in the digital realm. Rankings shift overnight, traffic plummets for some businesses while others suddenly rise from obscurity to page one. Google’s 2025 Helpful Content Update has been no exception. This latest update emphasizes content created for humans, not search engines—rewarding sites that offer real value and
By Junaid Imdad, Digital Marketing Specialist & SEO Enthusiast The digital landscape of 2025 has undergone a remarkable shift, thanks to artificial intelligence transforming the way we create, optimize, and consume content. AI has fundamentally changed how marketers, bloggers, and businesses enhance their online presence. As tools like Content at Scale, Jasper, and various GPT-based models gain popularity, a pressing question emerges: which performs better on Google—AI-generated content or human